At Digital Mic Drop, we sometimes come across our interview subjects in the most random places. But then again, that is also often where you find the most brilliant, most inspiring people. The changemakers. The disruptors. The »
It’s June 6th, Sweden Day. Since Stockholm, Sweden is our base here at Digital Mic Drop, we thought we’d celebrate with a round-up of some of the brilliant Swedish marketing campaigns that have come out of »
The Guinness Book of World Records is a timeless classic. Many of us have either flicked through one, heard countless people quote it, or even received one as a birthday gift from Nana. But did »
It’s safe to say that most services that Google roll out turn to pure gold. Now they’ve done it again. Google is taking content marketing to a whole new level with a learning initiative which »
When we write content for Digital Mic Drop, it’s very often a case of burning the good ol’ midnight oil. Everyone who is a copywriter, or anyone who has worked in any kind of creative »
There’s an old saying that goes “There’s more than one way to skin a cat.” Well, the PR and marketing folk at IKEA recently showed that there’s also more than one way to school a »
Iconic vodka brand Absolut has managed to rock their brand marketing campaigns for over three decades. But no one is born an icon, so how did they do it? The answer: Their bottle. With a »
There is a lot of buzz around marketing- and social media influencers in today’s online landscape. We wanted to find out more about why they are considered so important, so we reached out to one »
…we thought we’d share an adorable little Valentine’s Day campaign, created by a crafty team of marketers at IKEA in Southeast Asia. Relationships do not usually come with a manual, even though it would sure be great »
When it comes to drumming up social media engagement, there are a few routes you can go down. You can provide your readers with like-friendly/valuable/funny content that will generate organic engagement (unpaid likes, shares, and »
© Copyright 2017, Digital Mic Drop